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Branding Automotive 2 weeks 2023

Bushi Auto Pjes Branding

Brand identity for an auto parts business.

Brand identity for Bushi Auto Pjes — an auto parts business. Logo and guidelines for their Facebook presence and any signage or packaging.

8+
Deliverables
SVG/PDF
Formats
3
Revisions

About this project

Bushi Auto Pjes sells and supplies auto parts. They needed a visual identity that would work on social (they’re active on Facebook), on any physical presence, and on anything they send to customers. We designed a logo that’s easy to recognise at small sizes on a screen and still holds up on a sign or a sticker, picked colours and type that fit the automotive aftermarket without blending in, and wrote simple guidelines so they could keep the look consistent. The brand now has a clear face wherever they show up.

The Challenge

They wanted to look like a serious, reliable parts supplier without feeling cold or corporate — and it had to work on Facebook and in the real world.

Our Approach

We delivered a logo, colour palette, typography, and guidelines. The identity works online and in print.

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